{"id":384,"date":"2026-06-04T23:22:28","date_gmt":"2026-06-04T21:22:28","guid":{"rendered":"https:\/\/tecnologia.villanett.com\/?post_type=glossary&#038;p=384"},"modified":"2026-06-05T23:35:55","modified_gmt":"2026-06-05T21:35:55","slug":"inbox-de-facebook","status":"publish","type":"glossary","link":"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/inbox-de-facebook\/","title":{"rendered":"Inbox de Facebook"},"content":{"rendered":"<div class=\"flex h-svh w-screen flex-col\">\n<div class=\"relative z-0 flex min-h-0 w-full flex-1\">\n<div class=\"relative flex min-h-0 w-full flex-1\">\n<div class=\"@container\/main relative flex min-w-0 flex-1 flex-col -translate-y-[calc(env(safe-area-inset-bottom,0px)\/2)] pt-[calc(env(safe-area-inset-bottom,0px)\/2)]\">\n<div class=\"@w-sm\/main:[scrollbar-gutter:var(--stage-scroll-gutter)] touch:[scrollbar-width:none] group\/scroll-root relative flex min-h-0 min-w-0 flex-1 flex-col [scrollbar-gutter:stable] not-print:overflow-x-clip not-print:overflow-y-auto group-data-stream-active\/scroll-root:[overflow-anchor:none] scroll-pt-(--header-height) [--sticky-padding-top:var(--header-height)] [--sticky-padding-bottom:0px] [--scroll-root-safe-area-inset-top:calc(var(--sticky-padding-top)+env(safe-area-inset-top,0px))] [--scroll-root-safe-area-inset-bottom:calc(var(--sticky-padding-bottom)+var(--screen-keyboard-height,0px)+env(safe-area-inset-bottom,0px))] [--scroll-root-safe-area-height:calc(100lvh-var(--scroll-root-safe-area-inset-top)-var(--scroll-root-safe-area-inset-bottom))] has-data-[fixed-header=less-than-xl]:@w-xl\/main:scroll-pt-0 has-data-[fixed-header=less-than-xl]:@w-xl\/main:[--sticky-padding-top:0px] has-data-[fixed-header=less-than-xxl]:@w-2xl\/main:scroll-pt-0 has-data-[fixed-header=less-than-xxl]:@w-2xl\/main:[--sticky-padding-top:0px]\" data-scroll-root=\"\" data-scroll-from-top=\"\"><main id=\"main\" class=\"not-keyboard-focused:outline-none min-h-0 flex-1\" tabindex=\"-1\">\n<div id=\"thread\" class=\"group\/thread flex flex-col min-h-full\">\n<div class=\"composer-parent flex flex-1 flex-col focus-visible:outline-0\" role=\"presentation\">\n<div class=\"relative basis-auto flex-col -mb-(--composer-overlap-px) pb-(--composer-overlap-px) [--composer-overlap-px:28px] grow flex\" data-voice-floating-orb-focus-background=\"\">\n<div class=\"flex flex-col text-sm\">\n<div class=\"qMYqUG_convSearchResultHighlightRoot\">\n<div class=\"\" data-turn-id-container=\"request-6a1da9cf-8ed8-83e8-92e6-602d52ee618f-74\" data-is-intersecting=\"true\">\n<section class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [&amp;:has([data-writing-block])&gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-6a1da9cf-8ed8-83e8-92e6-602d52ee618f-74\" data-turn-id-container=\"request-6a1da9cf-8ed8-83e8-92e6-602d52ee618f-74\" data-testid=\"conversation-turn-212\" data-scroll-anchor=\"false\" data-turn=\"assistant\">\n<div class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\">\n<div class=\"flex max-w-full flex-col gap-4 grow\">\n<div class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+&amp;]:mt-1\" dir=\"auto\" tabindex=\"0\" data-message-author-role=\"assistant\" data-message-id=\"a6506790-0dde-4db8-a30c-3c4e11dfe273\" data-message-model-slug=\"gpt-5-5\" data-turn-start-message=\"true\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden\">\n<div class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\">\n<p data-start=\"0\" data-end=\"138\"><strong data-start=\"0\" data-end=\"21\"><a class=\"glossaryLink\" href=\"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/inbox-de-facebook\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Inbox de Facebook<\/a><\/strong> es la bandeja de entrada donde una persona o empresa recibe y administra los mensajes enviados a trav&eacute;s de Facebook.<\/p>\n<p data-start=\"140\" data-end=\"261\">En el caso de una p&aacute;gina empresarial, el Inbox centraliza las conversaciones que llegan desde diferentes canales de Meta.<\/p>\n<h3 data-section-id=\"1pq745u\" data-start=\"263\" data-end=\"283\">&iquest;Para qu&eacute; sirve?<\/h3>\n<ul data-start=\"284\" data-end=\"429\">\n<li data-section-id=\"ezbcbo\" data-start=\"284\" data-end=\"315\">Recibir mensajes de clientes.<\/li>\n<li data-section-id=\"bh9bla\" data-start=\"316\" data-end=\"338\">Responder consultas.<\/li>\n<li data-section-id=\"1svr6vo\" data-start=\"339\" data-end=\"366\">Gestionar conversaciones.<\/li>\n<li data-section-id=\"gqvnu1\" data-start=\"367\" data-end=\"398\">Dar seguimiento a prospectos.<\/li>\n<li data-section-id=\"98j8im\" data-start=\"399\" data-end=\"429\">Brindar atenci&oacute;n al cliente.<\/li>\n<\/ul>\n<h3 data-section-id=\"1ues7h2\" data-start=\"431\" data-end=\"478\">&iquest;Qu&eacute; puede recibir una empresa en su Inbox?<\/h3>\n<ul data-start=\"479\" data-end=\"661\">\n<li data-section-id=\"1yvevqb\" data-start=\"479\" data-end=\"511\">Mensajes privados de Facebook.<\/li>\n<li data-section-id=\"b5bzec\" data-start=\"512\" data-end=\"552\">Consultas sobre productos o servicios.<\/li>\n<li data-section-id=\"168sow\" data-start=\"553\" data-end=\"582\">Solicitudes de informaci&oacute;n.<\/li>\n<li data-section-id=\"vtnu68\" data-start=\"583\" data-end=\"623\">Comentarios que requieren seguimiento.<\/li>\n<li data-section-id=\"1t8xjdb\" data-start=\"624\" data-end=\"661\">Mensajes automatizados de campa&ntilde;as.<\/li>\n<\/ul>\n<h3 data-section-id=\"ghdlj7\" data-start=\"663\" data-end=\"683\">Ejemplo pr&aacute;ctico<\/h3>\n<p data-start=\"684\" data-end=\"747\">Un usuario entra a la p&aacute;gina de una empresa y env&iacute;a el mensaje:<\/p>\n<blockquote data-start=\"749\" data-end=\"795\">\n<p data-start=\"751\" data-end=\"795\">&laquo;Hola, &iquest;cu&aacute;l es el precio de este producto?&raquo;<\/p>\n<\/blockquote>\n<p data-start=\"797\" data-end=\"883\">Ese mensaje llegar&aacute; al Inbox de la p&aacute;gina para que un administrador pueda responderlo.<\/p>\n<h3 data-section-id=\"g5yl83\" data-start=\"885\" data-end=\"899\">Beneficios<\/h3>\n<ul data-start=\"900\" data-end=\"1065\">\n<li data-section-id=\"4we40x\" data-start=\"900\" data-end=\"946\">Centraliza la comunicaci&oacute;n con los clientes.<\/li>\n<li data-section-id=\"5irgue\" data-start=\"947\" data-end=\"991\">Facilita el seguimiento de conversaciones.<\/li>\n<li data-section-id=\"1t7y66q\" data-start=\"992\" data-end=\"1026\">Mejora los tiempos de respuesta.<\/li>\n<li data-section-id=\"x0gxk5\" data-start=\"1027\" data-end=\"1065\">Ayuda a generar ventas y prospectos.<\/li>\n<\/ul>\n<h3 data-section-id=\"14mj458\" data-start=\"1067\" data-end=\"1097\">Uso en atenci&oacute;n al cliente<\/h3>\n<p data-start=\"1098\" data-end=\"1172\">Muchas empresas utilizan el Inbox como un canal de soporte donde atienden:<\/p>\n<ul data-start=\"1173\" data-end=\"1237\">\n<li data-section-id=\"1uor9lt\" data-start=\"1173\" data-end=\"1181\">Dudas.<\/li>\n<li data-section-id=\"1hubrl\" data-start=\"1182\" data-end=\"1197\">Cotizaciones.<\/li>\n<li data-section-id=\"q3ua0v\" data-start=\"1198\" data-end=\"1207\">Quejas.<\/li>\n<li data-section-id=\"168sow\" data-start=\"1208\" data-end=\"1237\">Solicitudes de informaci&oacute;n.<\/li>\n<\/ul>\n<h3 data-section-id=\"1pt0bpo\" data-start=\"1239\" data-end=\"1275\">Relaci&oacute;n con Meta Business Suite<\/h3>\n<p data-start=\"1276\" data-end=\"1416\">Actualmente, las empresas suelen administrar sus mensajes mediante <span class=\"\" data-state=\"closed\"><a class=\"decorated-link\" href=\"https:\/\/business.facebook.com?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noopener\">Meta Business Suite<\/a><\/span>, donde pueden ver en un solo lugar:<\/p>\n<ul data-start=\"1417\" data-end=\"1497\">\n<li data-section-id=\"1ccjd0n\" data-start=\"1417\" data-end=\"1440\">Mensajes de Facebook.<\/li>\n<li data-section-id=\"1xvsp13\" data-start=\"1441\" data-end=\"1465\">Mensajes de Instagram.<\/li>\n<li data-section-id=\"g1cz2j\" data-start=\"1466\" data-end=\"1497\">Comentarios y <a class=\"glossaryLink\" href=\"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/notificaciones\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">notificaciones<\/a>.<\/li>\n<\/ul>\n<h3 data-section-id=\"zg9uzf\" data-start=\"1499\" data-end=\"1532\">Diferencia entre Inbox y Feed<\/h3>\n<div class=\"TyagGW_tableContainer\">\n<div class=\"group TyagGW_tableWrapper flex flex-col-reverse w-fit\" tabindex=\"-1\">\n<table class=\"w-fit min-w-(--thread-content-width)\" data-start=\"1534\" data-end=\"1724\">\n<thead data-start=\"1534\" data-end=\"1550\">\n<tr data-start=\"1534\" data-end=\"1550\">\n<th class=\"last:pe-10\" data-start=\"1534\" data-end=\"1542\" data-col-size=\"sm\">Inbox<\/th>\n<th class=\"last:pe-10\" data-start=\"1542\" data-end=\"1550\" data-col-size=\"sm\">Feed<\/th>\n<\/tr>\n<\/thead>\n<tbody data-start=\"1573\" data-end=\"1724\">\n<tr data-start=\"1573\" data-end=\"1619\">\n<td data-start=\"1573\" data-end=\"1593\" data-col-size=\"sm\">Mensajes privados<\/td>\n<td data-start=\"1593\" data-end=\"1619\" data-col-size=\"sm\">Publicaciones p&uacute;blicas<\/td>\n<\/tr>\n<tr data-start=\"1620\" data-end=\"1675\">\n<td data-start=\"1620\" data-end=\"1643\" data-col-size=\"sm\">Comunicaci&oacute;n directa<\/td>\n<td data-start=\"1643\" data-end=\"1675\" data-col-size=\"sm\">Contenido visible para todos<\/td>\n<\/tr>\n<tr data-start=\"1676\" data-end=\"1724\">\n<td data-start=\"1676\" data-end=\"1701\" data-col-size=\"sm\">Atenci&oacute;n personalizada<\/td>\n<td data-start=\"1701\" data-end=\"1724\" data-col-size=\"sm\">Interacci&oacute;n general<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<h3 data-section-id=\"3z9tvv\" data-start=\"1726\" data-end=\"1749\">Ejemplo para ventas<\/h3>\n<p data-start=\"1750\" data-end=\"1842\">Una <a class=\"glossaryLink\" href=\"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/tienda-en-linea\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">tienda en l&iacute;nea<\/a> publica una promoci&oacute;n y varios usuarios env&iacute;an mensajes preguntando por:<\/p>\n<ul data-start=\"1843\" data-end=\"1899\">\n<li data-section-id=\"ncehpg\" data-start=\"1843\" data-end=\"1852\">Precio.<\/li>\n<li data-section-id=\"1q1epan\" data-start=\"1853\" data-end=\"1870\">Disponibilidad.<\/li>\n<li data-section-id=\"1rwxjyx\" data-start=\"1871\" data-end=\"1889\">M&eacute;todos de pago.<\/li>\n<li data-section-id=\"1lferqi\" data-start=\"1890\" data-end=\"1899\">Env&iacute;os.<\/li>\n<\/ul>\n<p data-start=\"1901\" data-end=\"1957\">Todas esas consultas llegan al Inbox para ser atendidas.<\/p>\n<h3 data-section-id=\"xp3ybs\" data-start=\"1959\" data-end=\"1988\">Importancia para negocios<\/h3>\n<p data-start=\"1989\" data-end=\"2020\">Un Inbox bien gestionado puede:<\/p>\n<ul data-start=\"2021\" data-end=\"2145\">\n<li data-section-id=\"19bx2cf\" data-start=\"2021\" data-end=\"2054\">Mejorar la atenci&oacute;n al cliente.<\/li>\n<li data-section-id=\"1oal4pd\" data-start=\"2055\" data-end=\"2080\">Incrementar las ventas.<\/li>\n<li data-section-id=\"5hbs5z\" data-start=\"2081\" data-end=\"2101\">Generar confianza.<\/li>\n<li data-section-id=\"4tphxx\" data-start=\"2102\" data-end=\"2145\">Aumentar la satisfacci&oacute;n de los usuarios.<\/li>\n<\/ul>\n<p data-start=\"2147\" data-end=\"2353\" data-is-last-node=\"\" data-is-only-node=\"\">En resumen, <strong data-start=\"2159\" data-end=\"2352\">el <a class=\"glossaryLink\" href=\"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/inbox-de-facebook\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Inbox de Facebook<\/a> es la bandeja de entrada donde se reciben y gestionan los mensajes privados enviados a perfiles o p&aacute;ginas, permitiendo la comunicaci&oacute;n directa entre usuarios y empresas<\/strong>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"thread-bottom-container\" class=\"sticky bottom-0 z-10 group\/thread-bottom-container relative isolate w-full basis-auto has-data-has-thread-error:pt-2 has-data-has-thread-error:[box-shadow:var(--sharp-edge-bottom-shadow)] md:border-transparent md:pt-0 dark:border-white\/20 md:dark:border-transparent print:hidden content-fade single-line flex flex-col\">\n<div id=\"thread-bottom\">\n<div class=\"text-base mx-auto [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\">\n<div class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 mb-[var(--thread-component-gap,1rem)]\">\n<div class=\"w-full\">\n<div class=\"pointer-events-auto relative z-1 flex h-(--composer-container-height,100%) max-w-full flex-(--composer-container-flex,1) flex-col\">\n<form class=\"group\/composer w-full\" autocomplete=\"off\" data-type=\"unified-composer\">\n<div class=\"\">\n<div class=\"bg-token-bg-primary dark:bg-token-bg-elevated-primary dark-oled:bg-token-bg-primary corner-superellipse\/1.1 relative cursor-text overflow-clip bg-clip-padding p-2.5 contain-inline-size motion-safe:transition-colors motion-safe:duration-200 motion-safe:ease-in-out grid grid-cols-[auto_1fr_auto] [grid-template-areas:'header_header_header'_'leading_primary_trailing'_'._footer_.'] group-data-expanded\/composer:[grid-template-areas:'header_header_header'_'primary_primary_primary'_'leading_footer_trailing'] max-sm:[grid-template-areas:'header_header_header'_'primary_primary_primary'_'leading_footer_trailing'] shadow-short-composer\" data-composer-surface=\"true\">\n<div class=\"flex items-center gap-1.5 [grid-area:trailing]\">\n<div class=\"ms-auto flex items-center gap-1.5\"><button class=\"composer-btn h-9 min-h-9 w-9 min-w-9\" type=\"button\" aria-label=\"Inicio del dictado\" aria-describedby=\"_r_10_\"><\/button>\n<div>\n<div class=\"inline-flex\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/p><\/main><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p><a class=\"glossaryLink\" href=\"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/inbox-de-facebook\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Inbox de Facebook<\/a> es la bandeja de entrada donde una persona o empresa recibe y administra los mensajes enviados a trav&eacute;s de Facebook. En el caso de una p&aacute;gina empresarial, el Inbox centraliza las conversaciones que llegan desde diferentes canales de Meta. &iquest;Para qu&eacute; sirve? Recibir mensajes de clientes. Responder consultas. Gestionar conversaciones. Dar seguimiento &hellip; <a href=\"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/inbox-de-facebook\/\" class=\"more-link\">Seguir leyendo <span class=\"screen-reader-text\"><a class=\"glossaryLink\" href=\"https:\/\/tecnologia.villanett.com\/index.php\/glosario\/inbox-de-facebook\/\" data-gt-translate-attributes='[{\"attribute\":\"data-cmtooltip\", \"format\":\"html\"}]' tabindex=\"0\" role=\"link\">Inbox de Facebook<\/a><\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"menu_order":0,"template":"","meta":{"footnotes":""},"class_list":["post-384","glossary","type-glossary","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/tecnologia.villanett.com\/index.php\/wp-json\/wp\/v2\/glossary\/384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tecnologia.villanett.com\/index.php\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/tecnologia.villanett.com\/index.php\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/tecnologia.villanett.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":2,"href":"https:\/\/tecnologia.villanett.com\/index.php\/wp-json\/wp\/v2\/glossary\/384\/revisions"}],"predecessor-version":[{"id":386,"href":"https:\/\/tecnologia.villanett.com\/index.php\/wp-json\/wp\/v2\/glossary\/384\/revisions\/386"}],"wp:attachment":[{"href":"https:\/\/tecnologia.villanett.com\/index.php\/wp-json\/wp\/v2\/media?parent=384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}